The Inverted Bike Shop (by Show Love)
I love the philosophy of this business. It’s very human and customer focused. They are centered on the experience of buying and building a bike, allowing the customer to drive the process. The store looks like a dream too. If I’m ever in Manhattan I’ll be paying them a visit.
Supporting businesses like 718 Cyclery in an age that often detatches us from the physicality of the process of getting the things we use is worthwhile. If you’re in the area, flick them some of your business if you’re in the bike market.